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EMBRACING THE CURVES

  • Mar 4, 2017
  • 1 min read

ARTketing

New semester started with a new project called ARTketing.

So, what does it mean? It is a French term referring to luxurious companies collaborating with Artists and the product they create together (simply said). It can be some exhibition, packaging, use of art in advertising, limited collection and so on. Art is unique and therefore, the companies see it like a great means of boosting up sales, showing the prestige and differentiate themselves. For example, Louis Vuitton and Japanese artist Yayoi Kusama, H &M or Dom Pérignon collaborating wiht Jeff Koons etc.

The goal of this project was to choose one artist who did some collaboration and create a garment inspired by it. The other part was to use “doudoune” like a primal material with focus on a pattern, design, colour.

MY INSPIRATION WITH CHOSEN COLOURS

BODIES/SILHOUETTE/ CURVES / SHAPES / SKIN

We all have different bodies and all of us should feel beautiful no matter what ...

Be proud for being a women because you are amazing just the way you are!

IN THE ATELIER

Developing pattern and working on a toile.

All of us sometime feel insecure when we look into a mirror. We are comparing ourself with the beauty queens from the magazines, which are not realistic. Are you flat chested? Do you have bigger or smaller hips?

So what?

That´s the reason why I´ve designed this dress - to be elegant and feel comfortable at the same time. You don´t even have to wear a bra!

The detail of the front part of the dress.

silver top stitching / velvet / chiffon

INSPIRATION FOR THE PRINT

"MUSCLES" and their shape

LOOK BOOK

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© 2016 VERONIKA BADOVA ALL RIGHTS RESERVED
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